PLAN.NET TECHNEST INDIA is the new face of LUMINESCENT DIGITAL resulting from the recent acquisition of the company by Service Plan Group in June 2022, catering to prestigious clients in the UK, Germany, and the Middle East. Today, we have an employee strength of 5000 across 18 countries and 3 continents. As we continue to grow and expand, we recognize the importance of building a strong tech talent pool with candidates like you who are passionate about pushing the boundaries of technology and digital innovation.
POSITION SUMMARY
(Technical) university degree in a suitable field with a focus on data analytics, digital marketing or a comparable qualification
5 years of professional experience in Adobe analytics along with the implementation of Adobe Launch through JavaScript.
Very good knowledge of at least one of the analytics tools (Adobe Analytics) as well as one of the tag management systems (Adobe Launch,)
Good knowledge JavaScript implementation.
Advanced knowledge of MS Office products, especially Excel
Good German or English skills complete your profile.
Education and Qualifications
Any Graduate.
Adobe Analytics, Adobe Launch with the implementation of JavaScript.
Work Experience
Preferred 5 to 10 years of experience.
A strong Adobe Launch with JavaScript Implementation.
Technical / Professional Skills
Work in an interdisciplinary team of specialists in marketing/media, statistics/analysis and consulting.
Design and implementation of onsite tracking for our clients based on data layer and tag management systems (Google Tag manager and Adobe Launch).
Creation of reports and dashboards using Adobe Analytics insights extraction with recommendations for business actions.
Integration of 3rd party advertising and retargeting pixels with Google Tag Manager, Adobe Launch.
Customer Journey analysis and correlation of tracking data with other data sources from the online and offline domain (i.e. CRM data, seasonality and climate data).
Adobe Analytics , Adobe Launch & JavaScript (Mandatory), Google Tag Manager, MS Office products, Excel,